Josh Redel is the Vice President and Director of Marketing for Central Bancompany, a $25+ billion bank holding company headquartered in Jefferson City, Missouri. A University of Missouri School of Journalism graduate, he has 15+ years of experience working in marketing, branding, and digital. Primarily, his experience resides in the digital arena within the Financial Services industry, but he also works on brand positioning, customer acquisition and retention, and growing multiple lines of business for the bank. In addition to running the marketing department at Central Bancompany, Inc., he enjoys public speaking about brand positioning, differentiation, bank marketing, content marketing, and how his department positions its bank to win business in an increasingly competitive landscape. Josh and his two boys - Miles and Graham, ages 11 and 9 respectively - enjoy living in Columbia, Missouri. You can often find him at the baseball, soccer, football fields, and/or basketball courts coaching and telling "dad jokes" most weeknights, as he is the self-proclaimed "Andy Reid" of Columbia Little League Sports for both of his children. Josh is also actively involved in both the Jefferson City and Columbia community, often volunteering his time with the United Way and Mizzou Alumni Association.