Publications tagged as Faculty

  1. Journal Articles Accountancy 1995

    The Effects of Judgment Feedback in an Earnings Prediction Task Using Accounting Information

    Advances in Accounting Information Systems
  2. Book Chapter Marketing February 1995

    Social Comparison, Advertising, and Consumer Discontent

    American Behavioral Scientist
  3. Journal Articles Marketing February 1995

    Social Comparison, Advertising, and Consumer Discontent

    American Behavioral Scientist
  4. Journal Articles Accountancy March/April 1995

    Electronic Data Interchange: An Analysis of Adoption, Uses, Benefits, and Barriers

    Journal of Systems Management
  5. Journal Articles Marketing July 1995

    Do Trade Shows Pay Off?

    Journal of Marketing
  6. Journal Articles Marketing July 1995

    Seeking the Ideal Form: Product Design and Consumer Response

    Journal of Marketing