Research Directory

Type
Topic
  1. Book Chapter Marketing 1996

    Materialism, Desire, and Discontent: Contributions of Idealized Advertising Images and Social Comparison

    Marketing and Consumer Research in the Public Interest
  2. Journal Articles Finance 1996

    The Aftermarket Performance of IPOs: The Korean Experience

    Advances in Pacific Basin Financial Markets
  3. Journal Articles Management 1996

    Questions and answers about formal mentoring programs

    Journal of Leadership and Organization Development
  4. Journal Articles Accountancy 1996

    How to Restructure an Accounting Course to Enhance Critical Thinking

    Accounting Education: A Journal of Theory, Practice & Research